About Us | The Story Behind Lulu’s from Cali

Our story: Welcome to Lulu’s from Cali — where dogs aren’t just pets, they’re family. Our brand was founded by a passionate dog lover who created stylish accessories to match her pup’s lifestyle. This is where Lulu’s story begins — in California, inspired by love and designed for freedom.

Lulu’s from Cali was created to make walking your dog easier, more stylish, and way more fun. We design gear that gives you freedom — so you can focus on enjoying your walks, not juggling a leash.

we believe dog walks should feel effortless, stylish, and joyful — every single time.

Because dog walks aren’t just a chore — they’re a moment. A break. A bond. And you deserve gear that makes them better.

We’re all about comfort, quality, and modern style — no compromises. Each product is made with durable materials, adjustable for the perfect fit, and tested by real dog lovers

How It Started

Our founder, Elian, wanted something better for her pup — a hands-free leash system that’s actually comfortable, easy to use, and looks good. When she couldn’t find it, she made it.

Why It Matters

We believe daily walks should be smooth, stress-free, and enjoyable. That’s why we’ve built gear that works with your lifestyle — not against it. Whether you're running errands, heading to the park, or out for your morning routine, our sets are made to support you every step of the way.